Introducing INSTAGRAM REELS

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Instagram are excited to formally announce the expansion to new markets of Instagram Reels: a new way to create and discover short, entertaining videos on Instagram. Reels is now available in over 50 territories where music stickers are available on IG. Full announcement here.

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Reels invites users to create fun videos to share with their friends or anyone on Instagram. Record and edit 15-second multi-clip videos with audio, effects, and new creative tools. People can share reels with their followers on Feed, and, if they have a public account, they can share  to the wider Instagram community through a new space in Explore. Reels in Explore offers anyone the potential to reach a huge, global audience outside of their Instagram followers on a global stage.

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Full list of available Reels markets:

Albania Denmark India Netherlands Spain
Algeria Dominican Republic Ireland New Zealand Swaziland
Argentina Ecuador Italy Nicaragua Sweden
Armenia El Salvador Japan Nigeria Switzerland
Australia Finland Kenya Northern Mariana Islands Tanzania
Belgium France Latvia Norway Tunisia
Bolivia French Guyana Lesotho Panama Uganda
Brazil Georgia Liechtenstein Paraguay United States
Burkina Faso Germany Luxembourg Peru Uruguay
Cameroon Ghana Malawi Portugal Venezuela
Canada Gibraltar Mali Puerto Rico Zambia
Cape Verde Great Britain Malta Reunion Zimbabwe
Chile Guadeloupe Martinique Romania
Colombia Guam Mayotte Rwanda
Costa Rica Guatemala Mexico Senegal
Croatia Guinea Monaco Seychelles
Cyprus Honduras Morocco Slovakia
Czech Republic Iceland Namibia South Africa

We hope you are as excited as we are about the launch of Reels and we look forward to seeing your Reels initiatives.

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DOWNLOAD A FULL INTRO DECK & GET MORE DETAILED INFORMATION HERE

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